According to technology market research company Counterpoint, MediaTek became the world’s largest smartphone chipset manufacturer in the third quarter of 2020, with a market share of 31%, as smartphone sales rebounded this quarter.
MediaTek’s strong performance of smartphones in the US$100-250 price range and growth in key regions such as China and India have helped it become the largest smartphone chipset, manufacturer.
At the same time, Qualcomm is the largest 5G chipset manufacturer in the third quarter of 2020. Among the 5G mobile phones sold globally, 39% use their chips. In the third quarter of 2020, the demand for 5G smartphones doubled, and 17% of all smartphones sold in the third quarter of 2020 were 5G phones.
Of all smartphones shipped in the fourth quarter of 2020, one third is expected to support 5G, and Qualcomm still has a chance to regain the top position in the fourth quarter of 2020.
Research analyst Ankit Malhotra said when talking about the development strategies of Qualcomm and MediaTek: “Qualcomm and MediaTek have both reshuffled their product portfolios, and the focus on consumers has played a key role here.
Last year, MediaTek launched a new game-based G series, and the Dimensity chipset will help bring 5G into the affordable category. The world’s cheapest 5G device, Realme V3, is equipped with MediaTek processors.”
When talking about the prospects of chipset manufacturers, Malhotra said: “The top priority for chipset manufacturers is to promote 5G to the masses, and then release the potential of consumer 5G use cases such as cloud gaming, which will, in turn, lead to more powerful processors. Higher demand. Qualcomm and MediaTek will continue to compete for the first place.”
