App Annie’s latest report shows that the Bumble app has joined the billion-dollar club and is the only dating app outside of Tinder.
App Annie stated that as of November 30, 2021, Tinder is by far the number one non-gaming app for consumer spending.
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Moreover, all the apps that rank among the billion-dollar clubs include Tinder, YouTube, Netflix, Tencent Video, TikTok, iQiyi, Pandora Music, LINE, Disney+, HBO Max, BIGO LIVE, Google One, LINE Manga, piccoma, and Youku.
The report pointed out that Bumble is the second most popular app after Tinder and the highest-ranked dating app that prioritizes women. The company went public in February 2021 and achieved success through in-app subscription and in-app purchase models.