In March last year, realme launched a new GT Neo series. This morning, Xu Qi, vice president of realme, and president of global marketing, announced through social media that in the past year, the cumulative user of the GT Neo series has exceeded 2 million, which will be a series that realme will continue.
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At the same time, Xu Qi announced that the GT Neo series will usher in a major positioning upgrade, ” to become a more extreme and trendy ‘fashion gaming flagship’ “. When talking about the reasons for the upgrade of the GT Neo series, Xu Qi said that e-sports has become a cool trendy lifestyle among young people today.
Nearly half of realme users are e-sports enthusiasts, which is much higher than the industry average. Xu Qi said that realme has found a new track that can make the GT Neo series continue to leapfrog and create a sense of surprise, “that is to create a more extreme e-sports experience for young people.”
According to reports, realme has also introduced a partner – the King of Glory China Competition. The two parties will cooperate in-depth to promote China e-sports.
