According to the latest report, the average R&D expenses per car of major automakers find that Tesla is “leading the way”. Tesla spends more on research and development than other automakers.
Join tip3x on Telegram
Moreover, the data shows that the R&D expenditure per Tesla vehicle is $2,984, which is three times the auto industry average and more than Ford, GM, and Chrysler (average per vehicle).
All of Tesla’s research and development expenses are used to improve electric vehicle technology, and there is no need to juggle gasoline and electric vehicles like traditional car manufacturers.
In addition, Tesla has no advertising expenses and only holds a few marketing campaigns. Tesla’s marketing expenses have also been significantly reduced after calling the Parker Referral Program last year. Currently, Tesla relies almost entirely on word of mouth and a strong brand to sell its cars.
