News on March 29, a few days ago, a third-party market research organization CINNO Research announced the monthly sales and sales of the top 5 brands in the Chinese smartphone market in February this year.
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Statistics show that in February, the sales volume of smartphones in the Chinese market was about 23.48 million units, down 20.5% year-on-year and 24.0% month-on-month, both of which contracted year-on-year.
Specifically, OPPO, Honor, Apple, Vivo, and Xiaomi ranked in the top five in terms of sales. Compared with the ranking in January, the position of the Top 5 brands has changed. With its strong performance, Honor surpassed Apple and ranked No. 1 two.
According to CINNO Research, the sales of Honor in the Chinese market in February fell by 24.7% month-on-month and increased by 141.6% year-on-year. The Honor 60 and Honor X30 achieved a combined monthly sales volume of over one million units.
It is reported that Apple ranked third in February. Although it fell by 24.8% month-on-month, it fell only 4.0% year-on-year. The popularity of the iPhone 13 series remains unabated, and the three models firmly occupy the top three monthly sales.
CINNO Research believes that the repeated epidemics in many places in China after the Spring Festival have brought more adverse effects on the resumption of work and production of domestic mobile phone manufacturers.
Which is one of the main reasons for the decline in the overall performance of mobile phones in February. At the same time, the Honor 60 ranks fourth in the stand-alone sales list, second only to the iPhone 13, iPhone 13 Pro Max, and iPhone 13 Pro.
(Via)
