EV rollout faces hurdles, hybrids better solution in near future: Toyota officials

With the continuous development of the electric vehicle industry, people are talking more and more about pure electric vehicles and hybrid vehicles. Tesla founder Elon Musk recently said that hybrid models should be eliminated. One Toyota executive had a different view.

According to the “Wall Street Journal” report today, Jack Hollis, executive vice president of North American sales at Toyota, said in an interview on Thursday local time that consumers may not switch from traditional gasoline vehicles to pure electric vehicles as quickly as As soon as some automakers expect, hybrids may be the better solution in the near term for many consumers.

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Jack Hollis believes that the current electric vehicle market is not mature enough, and the high price of electric vehicles and poor public charging infrastructure may make electric vehicles less acceptable to consumers other than early customers. In addition, EV companies are likely to further increase the price of electric vehicles as prices for raw materials such as lithium, cobalt and other key battery ingredients rise.

Jack Hollis said that in the short term, Toyota will continue to develop hybrid models, which tend to be more affordable and don’t create the range anxiety that consumers have when driving a pure electric vehicle. Compared with pure electric models, Jack Hollis believes that hybrid models are more likely to attract consumers in the market.

In addition, although Jack Hollis is pessimistic about the short-term pure electric vehicle market, he believes that the future must be pure electric vehicles, and Toyota is preparing for the explosion of the pure electric vehicle market. Late last year, Toyota announced that by 2030, Toyota would produce 3.5 million electric vehicles a year.

The Indonesian Ministry of Economy said at the end of July this year that Toyota Motor Corporation plans to invest 27.1 trillion rupiah ($1.80 billion) in Indonesia over the next five years for the production of electric vehicles (EVs). Toyota will follow the local government’s electric vehicle plan, investing in stages, starting with the development of hybrid vehicles.