What is X (Twitter) monetization? How to earn money from it

X (formerly Twitter) recently initiated its monetization program to let small content creators earn money from verified users’ organic impressions of ads displayed in replies to their content. In simple words, it encourages users to create engaging content and then get a cut from X’s advertising revenue.

To be eligible for the X (Twitter) monetization program and earn money from it, you must meet the following criteria:

1. Subscribe to X Premium or Verified Organizations.
2. Should have at least 5 million organic impressions on your posts within the last 3 months.
3. Should have a minimum of 500 followers.

To be a part of this program, you will also require a Stripe Account for payouts and must stick to Ads Revenue Share Terms including Creator Monetization Standards and X Rules.

How does X monetization work and lets you earn money?

Initially, you need to apply for both Creator Subscriptions and Ads Revenue Sharing:

1. Head to “Monetization” in settings.
2. Access Monetization through the side menu on iOS and Android, or the overflow menu on the web.

Once done, you need to set up payouts from the Monetization section of the app. To do so, follow the steps given below:

• Click on “Join and set up payouts.
• The app will direct you to Stripe to create an account for receiving your revenue share.
• This account will serve as the platform for transferring funds to your external bank account.
• Once done, you’ll receive regular payouts

It is worth mentioning that X retains the right to modify or cancel the program for various reasons. It can also revoke participation if necessary, so keeping up with the Ads Revenue Program Terms is crucial.

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