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What is new custom AI stickers feature on Instagram? How to access it

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Instagram is testing new capabilities to boost the overall app experience for users, and one of them is the custom AI stickers feature. Note that this new segment is different from the previously launched stickers that let you create an animated image by using text.

Accordingly, the new custom AI stickers feature on Instagram lets you cut out any object from an image, on one tap. Besides, when you point the app toward a given piece of media, it will automatically highlight the particular subject.

On the flip side, you have the option to perform this task manually. Ahead, tap on the “Use Sticker” option to add the newly created sticker to your reel or story.

How to access the custom AI stickers feature?

Currently, the respective capability is in the preparation mode and will take some time for a broader rollout. Once available, users can access the feature from a new “Create” tab under the sticker search entry box, next to the Poll, Add Yours, Quiz, and other functions.

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