Samsung unveils Galaxy S25 with a music fest in Thailand

The big reveal of the Galaxy S25 in San Jose was thrilling, with Samsung showing off three new top phones and hinting at the Galaxy S25 Edge. The event, called Galaxy Unpacked 2025, stuck to the usual plan where TM Roh kicked things off, followed by other leaders sharing the latest gadgets.

However, the Galaxy S25 launch in Thailand was a whole different story. Instead of a typical tech showcase, Samsung threw a lively music festival named “Here AI am Music Fest.” Here, Mr. Sittichok Nopphachinbutr, the head of Samsung MX in Thailand, shared the stage with well-known Thai musicians and actors.

The event turned into a massive concert with stars like P’Jong-Kallan, Tay-New, Sky-Nani, Boki Lion, Ink Waruntorn, and Toon Bodyslam performing. Even Nong Noey Butterbear, a beloved Thai internet mascot, joined in the fun.

The concert wasn’t just about music; it was lit up with a spectacular light show. What made it even more special was how Samsung integrated Galaxy AI into the event. This AI technology, available with One UI 7 on the Galaxy S25, played the roles of host and music enhancer. One standout feature was the Audio Eraser, which cleaned up the vocals for a better sound experience.

For those eager to get their hands on the Galaxy S25 in Thailand, Samsung rolled out some sweet deals for pre-orders. These included free memory upgrades, a complimentary 45W power adapter for the first 72 hours of pre-orders, in-store credits, and cashback offers.

This unique blend of technology and entertainment made the Galaxy S25 launch in Thailand not just an announcement but a memorable celebration.